Off-the-rack shirts are cut to a dictated style, shape and design. And that, sometimes, doesn’t meet your requirements. You’re you, and you need a shirt tailored to your contours, whatever they may be; whether it’s an accommodating looser fit or a slim cut, following closely to the natural contours of the body. Amazingly, made to measure shirting is offered for only a small premium to off-the-rack shirts.